Deles Group

Brief

The initial objective of Deles group was to create and grow the marketing department to generate brand equity and communicate a clear value proposition.

Throughout the collaboration, the brief has slightly changed & currently the aim is to maintain thought leadership and demonstrate the professionalism and added value of the company.

 Our work

Iqonixs started collaborating with Deles Group in 2023 & continue to be a partner. Initially, we worked on the generation of the brand fundamentals by means of an intensive collaboration with internal stakeholders. This was then transformed into an implementation plan with clearly defined steps and workstreams.

Due to internal changes, we adjusted the plan to meet the new company objectives. Although the overall marketing goals drastically shifted, we were (and still are) able to continuously support the Deles team, managing independently the thought leadership strategy and implementation.

Client Feedback

“The collaboration with Iqonixs helped us to streamline our marketing efforts, through a relationship that is built on trust and professionalism. We particularly appreciated the flexibility and ability to quickly adapt to new business and marketing challenges with spot-on strategies.”

 Antonio Currà – CEO Deles Group